The just-concluded Olympic Games in Paris, France, not only showcased the talents of Chinese athletes but also inadvertently turned Chinese-made ice-silk summer quilts into a hot commodity. This summer, Europe, including France, experienced sustained and unusually high temperatures in late July. However, according to the International Energy Agency, only 5% of European households have air conditioning installed, and even the Olympic Village, where athletes reside, relies primarily on fans and natural cooling systems using groundwater. In such circumstances, the Chinese-made “cooling wonders” — ice-silk summer quilts — have emerged as the new darlings of many European households, providing a refreshing escape to those without air conditioning.
A Roundup of Cooling Treasures from the East
Statistics reveal that a manufacturer of ice-silk summer quilts in a Chinese province saw a staggering 120% year-on-year increase in foreign trade orders in July, while some e-commerce platforms reported a whopping 288% surge in sales of quilt categories during the same period. Beyond quilts, Chinese-made handheld fans and solar-powered electric fans, known for their affordability, comfort, and practicality, have also gained immense popularity in Europe.
This isn’t the first time a Chinese product has taken the world by storm. During the Rio Olympics, Chinese athletes’ mosquito nets became the envy of athletes from other nations, with some even requesting to purchase them. On global e-commerce platforms, Chinese mosquito nets have fetched prices exceeding100,and on some Europeane−commercesite , they have reached nearly 200, much to our surprise.
The Underestimated Power of Made-in-China
The fundamental reason why products become popular is that they cater to consumer needs, effectively address issues encountered in daily life or work, and offer excellent quality at reasonable prices. What exactly is the magic behind these items from the mysterious East?
Upon closer inspection, it becomes clear that the popularity of Chinese products such as ice-silk summer quilts, handheld fans, solar-powered electric fans, and facekini is largely due to their affordable prices, practical designs, and alignment with our energy-saving mindset, all while helping to save on electricity bills. Additionally, items like mosquito nets, besides their primary function of protecting against mosquitoes, have also become fashionable, complementing the French royal court style, thus serving both practical and decorative purposes – a truly versatile and sensible choice.
Furthermore, the Chinese-made “three-wheeler” electric vehicle, which gained immense popularity in our country just a few months ago, has become a hit for its emphasis on energy-saving, low carbon emissions, safety, and convenience. It has dominated TikTok’s trending videos this year, and its popularity has soared to the extent that sales in our country have tripled.
China’s Technology is Also Needed
Indeed, in recent years, Chinese-made gadgets have demonstrated notable advancements in technological innovation and quality enhancement. The widespread popularity of these products is intimately tied to the transformation, upgrading, and internationalization of China’s manufacturing sector. As China’s manufacturing industry continues to elevate its standards in both technology and quality, purchasing these products undeniably contributes to enhancing the quality of life for our citizens. Moreover, given the significant population of Chinese nationals residing in our country, there is an objective necessity for Chinese-made products to enter our market.
One earth, one dream.The aspiration and pursuit of a better life are universal across the globe. We welcome any products and services that can bring more high-quality, environmentally friendly, and sustainable offerings to global consumers, enhancing the happiness and well-being of our people.