In Xingfu Town, Boxing County, there is a village that once had a weak industrial foundation and a chaotic environment. However, in just a few years, it has rapidly transformed into a thriving, livable, and vibrant rural area suitable for both living and working. This is Nanwu Village.
In the industrial park of Nanwu Village, 97 enterprises are bustling with activity, and logistics and transportation are orderly. However, seven years ago, Nanwu Village was a different story: residential courtyards intermingled with factory buildings, and the roar of machines echoed throughout the village—production was not only unsustainable, but residents’ lives were severely affected by noise and dust.
The village’s cottage industry, like an outdated cart, struggled to meet the demands of modern development. Small production scales made it difficult to recruit workers, attract investment, and innovate, making standardization and high-quality development seem unreachable.
2018 marked a critical turning point for Nanwu Village. That year, Shandong province launched a beautiful village construction initiative, bringing hope to Nanwu Village. With the support of the Xingfu Town Party Committee and relevant departments, the village party branch actively sought projects and successfully secured several, opening the door to transformation. Li Guangsheng, one of the earliest developers in the kitchenware industry, was elected as the village party branch secretary in 2018. Recognizing the urgent need for change, he and the village leadership team signed a pledge, promising the entire village: work hard for five years to solve the development challenges facing Nanwu Village and build a new Nanwu that achieves industrial park development, collective operation, and community living.
In just a few years, Nanwu Village has stepped onto a new stage. Once a dilapidated and disordered village, it has now been revitalized, with factories lining the industrial park and residents thriving in modern communities. Nanwu Village is making great strides towards its dream home.
On the road to revitalization, the grassroots party organization’s role as a stronghold is crucial.
In the kitchenware trading market, Nanwu Village established a Party and Mass Service Center and formed a volunteer service team. They act like attentive “stewards,” providing operators with a series of services including agency representation, kitchenware displays, and business meetings, ensuring the healthy development of the kitchenware industry and becoming a strong support for industrial growth.
Gradually, Nanwu Village has gained more “friends” and increased confidence in its development. As Li Guangsheng stated, “As long as we start from the interests of the masses and think about the development benefits for the general public, our path to development will become broader.” In 2020, the Nanwu Village Party Branch was awarded the title of “Outstanding Team for Entrepreneurship” by the Shandong Provincial Organization Department.
Nanwu Village continues to explore new pathways that integrate the commercial kitchen industry with cultural tourism, aiming for comprehensive development across the entire kitchenware industry chain, creating a commercial platform that encompasses research, design, production, manufacturing, and sales, and pursuing a brand-oriented path.
In the future, Nanwu Village will continue down this road, constantly improving its development model, contributing more wisdom and strength to rural revitalization, and making this beautiful picture of rural revitalization even more colorful.